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What’s in a translation? |
The old cliché is true: You never get a second chance to make a first impression. Who wants to eat at the restaurant where “All water served here has been personally passed by the manager”? Or travel with the airline that promises to “take your bags and send them in all directions”? Remember the famously disastrous vacuum cleaner slogan, “Nothing sucks like an Electrolux”? You want people to remember your message, not your bloopers! |
Good ideas deserve good expression |
Vårbruksgatan 38 573 38 Tranås Sweden +46 140-139 59 jennifer@changelingTranslations.com |
Good ideas deserve good expression |
The golden rule of translation A good translation should never sound like a translation! |